Table of contents
What do nudges look like?
With the CybSafe Nudge & alerts capability, Admins can send a nudge by email and browser notification from a list of pre-created options. Developed using the CybSafe nudge framework, these nudges are compatible with all browsers, including Google Chrome, Safari, Edge and Firefox. Check out the images below to see them in action.
Figures 1, 2, and 3 show how a nudge email and browser notification looks to your people. End users can immediately act on the nudge by clicking on the call-to-action, which links to the CybSafe platform.
Figure 1. Example of a nudge email.
Figure 2. Example of a nudge for IOS and Android.
Figure 3. Example of a nudge for MAC and Windows.
How to send a nudge
Step 1: Navigate to the ‘Create nudge’ page to work through this step-by-step guide.
Step 2: Select ‘CybSafe nudge’.
Note: if you wish to send a 'Custom nudge' skip to step 2a (Custom nudge).
Step 2a (Custom nudge): Select ‘Custom nudges’ and fill in the fields with your desired content.
Step 2b (Custom nudge): If you wish to add languages other than English, select ‘Add another language’. You will be required to type the text in the desired language.
Step 2c (Custom nudge): Return to and complete steps 4, 5, and 6 to finish the process. Create your nudge!
Step 3: Choose the nudge you wish to send from a pre-created list put together by our Science and Research team.
Choose the nudge based on influence technique using the key provided. You can choose from (C) = Compare, (E) = Emotion, (R) = Risk or (S) = Social. More info on nudge science here.
Step 4: Now, set your rules. With rules, you can send nudges to only those who need them. Rules are based on behaviour score, risk score, last login, or email. Include as many as you like. You can also filter by user groups.
Step 5: Choose when you’d like the nudge to go out. Now or later? You can schedule a specific date and time. Here, we’ve gifted one to you.
Step 6: Check your nudge is exactly how you want it to be. Once you’re happy with the nudge setup, you’re ready to go! Hit ‘Create’’ and watch change unfold.
Understanding nudge reports
Created: The time and date you made the nudge.
Sent date: The time and date you've scheduled the nudge to go out to your people.
Title: 'Header' of the web-push notification and 'subject' of the email.
Content: The body of text for both the web push notification and email.
Sent by: The person who has sent out the nudge.
Targeted recipients: The number of people subscribed to web-push notifications. This is for those included at the time of processing the nudge.
Status: What’s happening to your nudge request? It could be:
Pending: You’ve made your nudge request, but you’re still waiting for your nudge to be processed. This is the first status you'll see.
Sent: Success! We’ve approved your request and sent your nudge. This doesn't mean people have received the nudge yet (it could be scheduled for a time or date in the future).
Error: Whoops! Something has gone wrong in creation. This status doesn’t show errors in delivery.
Cancelled: When you’ve stopped a nudge from going out to your people. Web-push notifications and emails will not be sent.
Now you're ready to take on the world of nudges. Don't forget to have a read of the 'What is nudging' section to understand the science and the different types of nudge.